LaunchPad is a suite of ready-to-run, automated market research solutions designed for product and marketing professionals who need to validate ideas — concepts, ads, messaging, pricing — with the right people, fast. It features built-in methodology, automated scorecards and analysis, an integrated global panel, and flexible pay-as-you-go pricing. LaunchPad lives under the SurveyMonkey login but has its own dedicated product surface, name, and visual identity.